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Up your service!: insights : true stories of winners and losers in the quest for superior service
True stories of winners and losers in the quest for superior service. Who wins? Who loses? It’s up to you! Benchmark the best service innovations (Chapter 5: Generating New Ideas). Discover how to keep your customers happy, loyal, and buying more (Chapter 10: Building Up Your Business). Find out who makes the biggest mistakes in service, and what you must avoid (Chapter 13: The Infinite Absurdity Awards). Plus many more easy-to-use insights on the spirit, language, and culture of superior service.
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